Kill Me First is about shaking off the past, taking a chance on yourself, and finding your way after feeling lost. It’s about betting on the right people and moving forward with a fire in your heart. Shot in California with director Nick Riggs, the video captures the spirit of community, connection, and raw energy that defines The Jack Knives. The band sent out a call to their email list—no details, just an invite to meet them at a warehouse. Fans and friends showed up, bringing nothing but love for music and a willingness to be part of something real. The result? A video that embodies the Lovers, the Lost and Found Souls, and the ever-growing family around this band. Watch, share, and turn it up.